When I first arrived in Japan one of the things I noticed while staring wide-eyed out the bus window en route to the USN base at Yokosuka was a number of vending machines with the logo for something called Georgia. Subsequent investigation revealed that Georgia is a brand of canned coffee, served in a 250ml can.
At the time, the idea of canned coffee was an entirely new concept to me. While it was new to me and brands were few back than, these days I take it for granted and there are more brands, flavors, blends, and can shapes than you can shake a stick at. But while each year many come and many go, as the can proudly proclaims Georgia (product of the Coca-Cola company) has been plugging steadily and steadfastly along since 1975.